Brand Managers and Marketers

Quant Deeper - Without Relying on Others

  • Stop hiring or outsourcing - Empower your existing analysts to analyze deeper
  • Turn any of your employees into a statistical expert
  • Compress a 12 hour statistical job into 60 minutes – without any data integrity loss

Results & Insights

Create engaging visualizations and informative crosstabs – instantly

  • StatGenius automatically picks the best visualization – based on your data
  • Intuitive banners and crosstabs
  • Share your findings online, in dashboards, or PowerPoint

Segmentation Analysis

Learn how your respondents organize themselves – and what makes them unique

  • Instantly determine why a target segment is different from the others
  • Compare segments without crosstabs
  • Establish new segments from your data (cluster analysis)

Relationship Analysis

Discover hidden relationships across your survey

  • StatGenius decides which mathematical technique to apply – and how
  • AI interprets results and explains the relationships in plain language
  • Statistical significance testing and mathematics performed - without user input

Use Case Examples:

  • What makes my most interesting customer segment unique?
  • What is the best way to market to customers, who are the most likely to try our product?

Prediction at your fingertips (Regression)

Determine how survey questions or variables predict an outcome

  • Simply tell StatWx what you want to predict, and it will figure out what predicts it
  • StatGenius matches the best prediction with the best technique
  • Create predictive models with powerful “what if” scenario analysis

Use Case Examples:

  • How does answering question #4 predict the likelihood of recommending our service?
  • Which variables are the best predictors of a customer’s satisfaction?

Get more from your data

  • Analyze surveys along with other data (e.g. sales history, financials, demographics)
  • Reuse older market surveys by combining and analyzing with newer data
  • Combine any two (unrelated) survey data sets, and cross-analyze

Do you want to analyze your survey?

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